In the four weeks since the election, starting from Nov. 6 through Dec. 4, Fox News captured 73% of prime-time viewers of cable news, while also getting 72% of viewers between the ages of 25 and 54. For prime time, the network is up by 16% with nearly 2.8 million viewers, and up 18% with viewers in the 25 through 54 age bracket, according to Nielsen Media Research.
Conversely, rival network CNN lost almost half of its prime-time viewers with 410,000 following the election and only received 81,000 from the age bracket. Likewise, MSNBC’s viewership also decreased, going down 53% with 621,000 viewers and 61% of viewers ages 25 through 54, totaling 57,000.
Among MSNBC’s shows decreasing in viewership is Morning Joe, which has seen its viewership decline by 18% following news the two co-hosts, Joe Scarborough and Mika Brzezinski, met with President-elect Donald Trump at Mar-a-Lago. The network has also seen a decrease of 49% following the co-hosts’ revelation they spoke with Trump.
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Scarborough has addressed the pushback he and his wife received for meeting with the president-elect several times, most recently on Thursday when he said they met with Trump for an “off-the-record comment.” He also said he and his wife told their viewers they met with Trump because they were trying to be “transparent.”
Despite MSNBC’s loss in viewership following the election, the network did have a record-breaking election night with over 6 million viewers. It marked the first time MSNBC beat out CNN in election night viewership, as the latter network drew in 5.1 million viewers, a 44% decrease for the network from the 2020 election.
