Democratic allies are encouraging President Joe Biden’s reelection campaign to reevaluate and ditch the “Bidenomics” tagline as it fails to improve voter attitudes on the economy.
Multiple Democratic politicians supporting Biden’s bid in 2024 have expressed concerns over the branding, according to Politico.
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This past summer, the White House and Biden’s campaign rolled out “Bidenomics,” a catchphrase to refer to a swath of economic policies and goals. It was hoped that the slogan would help boost the president toward reelection in 2024.
People are beginning to feel better about the state of the economy, according to recent polling. However, the same surveys indicate that voters still don’t approve of Biden’s managing of the economy, refusing to give him credit for economic improvement.
Neither the Biden campaign nor the White House provided comments to the Washington Examiner.
One Democratic staffer confirmed rumblings of skepticism about the president’s economic message to the Washington Examiner, which the staffer noted ramped up after Bidenomics was announced and the White House began promoting it.
In a new interview, Congressional Black Caucus Chairman Steven Horsford (D-NV) expressed skepticism over Bidenomics. “With all due respect to the president, to the White House, this is not so much about them as it is the people who are benefiting by the policies that they came out and demanded,” per the congressman.
“We have to do a better job framing this not so much for one person — for the office of the presidency — but for the people,” he claimed.
The White House isn’t being swayed by such concerns, though. Biden’s team believes fretting over the economic branding is premature, as the 2024 election is still more than a year away, according to the report.
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“Bidenomics is the president’s economic agenda, and it is strongly supported by the American people,” White House spokesman Michael Kikukawa said. “That work and our message build on what the midterms and recent special elections proved: Americans favor the president’s vision for growing the economy from the middle out and the bottom up over trickle-down MAGAnomics.”
Another Democratic staffer indicated to the Washington Examiner that worries over the messaging aren’t prominent within their circles. Democrats have an understanding that the branding needs time to sink in, according to the staffer. Evaluation is premature at this point, the staffer added, noting it needs to be reinforced for months and months.
