Candy company Mars has issued a new pride package for Skittles that has appeared to have angered some enough to boycott it.
The packages, meant to pay homage to the LGBT community, were designed to be mostly black and white rather than its iconic red. However the cartoon characters and scenes are in full color, along with sayings such as “pride.”
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“Be generous with your love,” and “Black trans lives matter.” This is the fourth year that the candy has teamed up with Gay and Lesbian Alliance Against Defamation for a limited edition design. As a result, many took to X, formerly known as Twitter, to share their outrage.
Yes…There is a DRAG QUEEN on a skittles package.
Unless they are trying to get your kids to turn into LGBTQ/BLM activists…what’s the point of this?
They’re coming after your children. pic.twitter.com/671dPp85xt
— Chad Prather (@WatchChad) August 12, 2023
X user Chad Prather wrote, “Yes…There is a DRAG QUEEN on a skittles package. Unless they are trying to get your kids to turn into LGBTQ/BLM activists…what’s the point of this?” he added, “They’re coming after your children.”
“Shouldn’t be feeding them to our kids anyways. Skittles meet bud light!” another user Isable Jones posted, referring to the boycott of Bud Light over its ad campaign involving transgender influencer Dylan Mulvaney.
“It’s engagement farming,” another user said. “Plus if conservative parents are giving their kids skittles regularly enough that a boycott would work, that’s a big problem. For the parent.”
It’s engagement farming. Plus if conservative parents are giving their kids skittles regularly enough that a boycott would work, that’s a big problem. For the parent. https://t.co/Dyir8n5clI
— Cernovich (@Cernovich) August 13, 2023
“Good. Any and all products which support values we don’t support should be boycotted,” user Ander Wilson wrote, disagreeing. “There is ZERO reason not to do this.”
Good.
Any and all products which support values we don’t support should be boycotted.
There is ZERO reason not to do this. https://t.co/Fungi3fVnk
— Andrew Wilson (@paleochristcon) August 13, 2023
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Mars is facing a proposed class action lawsuit in the U.S. District Court for the Northern District of California over “heightened levels” of titanium dioxide in Skittles. The toxin was used by Mars at one point to color the hard candy.
California lawmakers began considering a law this year that would ban the sale of Skittles and other candies over additives linked to cancer and organ damage, namely its Red 3 dye.
